With over 15 years of experience in the hospitality industry, Alexandru Ion brings a unique blend of operational expertise, strategic thinking, and a strong people-first mindset to every project. His professional background spans both international hotel chains such as Mercure (Accor Group) and independent properties, including city hotels and resorts, giving him a deep understanding of diverse operational models and guest expectations. Throughout his career, Alexandru has been involved in hotel openings, team onboarding, operational optimization, and complex renovation and repositioning strategies. Whether working under global brand standards or tailoring bespoke solutions for independent assets, his focus has remained consistent: building high-performing teams, elevating guest satisfaction, and delivering long-term value. Now part of the Win Advisors team, Alexandru plays a key role in supporting hotel investors and operators across CEE and SEE markets, offering guidance on both strategic and hands-on challenges. Alexandru believes in hospitality’s power to transform through innovation, sustainable practices, and human-centered experiences—and he’s dedicated to shaping that future, one project at a time.