Eric is an experienced real estate professional with a strong background in finance, investments, and asset management. He has held senior roles in leading institutions, including CEO of Yellow Tree Israel (2023–2025), where he led strategy and high-value acquisitions, and Head of Real Estate at Menora Mivtachim (2020–2023), managing a NIS 25B credit portfolio and shaping investment policy. He previously held investment leadership roles at Amitim Pension Funds and Bank Hapoalim, handling transactions across equity and credit worth over NIS 20B. Eric holds an MBA in Finance, an LL.B in Law, and a B.A in Business Administration, and is a licensed attorney since 2010.